Started in 2009 by professional cyclist Boyd Johnson, Boyd Cycling provides high performance carbon and alloy bicycle wheels at very reasonable prices. All wheels are handbuilt in Greenville, SC and sold throughout the world from both dealers and directly. I get the question all the time, “What made you decide to start making wheels?”. Never stop trying to produce the highest quality wheels on the market. Keep the pricing reasonable for the consumer. Have the best customer service out there. Ride our bikes a lot! Have fun!